← Case studies
Veteo.cz
Naming, branding and a web system for a veterinary laboratory operating across the Czech Republic.
- Client
- Veteo.cz
- Location
- Czech Republic
- Scope
- Naming, logo, visual system, UX / UI, web
- Industry
- Veterinary laboratory
01
The challenge
A modern veterinary laboratory started from a blank page — without a name. It needed a brand that would earn the trust of vets and pet owners on the Czech and international markets.
02
The solution
We came up with the short, modern name Veteo, designed a clear mark and a clinical visual system, and finally a functional website presenting the tests on offer.
- Naming: a short, industry-specific, international name
- Logo, colours and typography
- Information architecture, UI and website development
03
The result
A complete laboratory brand — from the name to the web system — built around the client's motto: “Quality matters”.
